HELLO

This is a site I use to introduce myself and as a jumping off point for other web stuff.

I strive to be dynamic and make myself and people around me better everyday.

My work background is in marketing: online, tv and event. I've worked with the likes of BMW, Coca-Cola and Six Flags. 

MANAGEMENT: I started my own company, Katahden, and have managed a team of 7 direct reports and a budget of $11m. 


MEDIA: I've bought on the online side, either CPM, CPA or CPC.  I've sold TV time packaging by GRP or CPM.  

MOBILE: I've delivered over 250,000 installs of mobile applications in 2011 to date. Focused on delivering scalable customer acquisition strategies that can be modeled out.  

WEB: I started Katahden to combine my experience in regional markets with my online experience. We deliver ROI driven mktg programs for advertisers in spot markets that traditionally spend all in TV, Radio, and Print.

PRODUCT MANAGEMENT: For interactive and mobile projects I believe in the saying "A designer knows he has achieved perfection not when there is nothing left to addd, but when there is nothing left to take away." I try to write a useable and prioritized product backlog to deliver most valuable features first. 

Hometown: Boulder, CO.

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